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An E-zine Publisher's Survival Guide
Are you publishing an email newsletter? If you are then you probably already know all of the great benefits, but for those who aren't, you really should be. If you're serious about your Internet presence, having your own publication will help you build a huge database of targeted customers. Studies have shown, it may take several contacts with a prospective customer before closing a sale. What better way to make those contacts and close those sales then by having a complete list of targeted potential customers ready and waiting. In addition, you can eventually make a nice income selling sponsor advertising and classified ads.
Survival Guide for a Successful Online Publication
Provide your readers with the quality content they're looking for. A quality e-zine should contain at least some original content, but it is also a good idea to have some additional resources available. Before using any articles, make sure you review the author's copyrights and make certain the article may be published. If you're not sure, contact the author and request permission to publish their article. Most articles for publication can be used in your e-zine free of charge as long as the authors credits or resource box is included.
Copyright © Shelley Lowery
About the Author:
Shelley Lowery is the author of the acclaimed web design course, Web Design Mastery.
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